Building & Investment
Finalize additional pre-seed funding, Build out platform with Alpha Client, and Launch Consulting.
Our Team
Guided by Purpose, Driven by Innovation
Leadership Team
At BlueprintNav, our team brings together experienced healthcare innovators, patient advocates, and technology leaders united by a single mission: to simplify complex care journeys. With deep expertise in clinical navigation, digital health, and human-centered design, we’ve built a platform that empowers patients, supports caregivers, and strengthens navigation teams. We believe better navigation leads to better outcomes—and we’re passionate about partnering with health systems to make that vision a reality.
Steve Whitty
Co-Founder & CEO
Forty-year career with Principal
Financial Group. Several leadership
roles in sales, sales management,
marketing, insights/innovation. Served
on the Board of Businessolver,
currently Strategic Advisor for Navigate
Wellbeing Solutions.
Andy Sharma
CTO & CPO, WitsLab
Visionary and strategic Digital
Transformation Leader with 20+ years
of experience managing and delivering
large-scale technology projects for
Fortune 500 clients.
Alex McMurray
COO
Alex McMurray is President of SNS Vision and Chief Operating Officer at BlueprintNav. He has over a decade of experience in strategic initiatives and operations across healthcare technology and startup ventures.
Tricia Strusowski MS, RN
Navigation Product Leader, Turnkey Oncology
Tricia is a nationally recognized expert in oncology navigation. Her experience spans decades of leadership in navigation program design, national IRB evidence-based studies in metrics and acuity, and participation in several national oncology organizations.
Jeff Reed
Marketing & Business Development
Jeff Reed has led strategy and innovation consulting with startups, Fortune 500 companies, and social impact organizations. He brings a vast background in marketing and business development across multiple sectors that the BlueprintNav team looks to utilize as we scale.
HITLAB
Strategy & Innovation Strategic Partners
Forty-year career with Principal
Financial Group. Several leadership
roles in sales, sales management,
marketing, insights/innovation. Served
on the Board of Businessolver,
currently Strategic Advisor for Navigate
Wellbeing Solutions.
Strategic Partners
HITLAB
Healthcare Innovation
We catalyze change to bring life-changing health tech into patients’ lives.
WitsLab
Software Development
Hub of cutting edge technology, helping businesses of all sizes - startups, SMB, & Enterprises - innovate, scale, & lead
Strategic Advisors
Troy Vincent
CEO, Navigate Wellbeing Solutions, Co-Founder BlueprintNav
Sal Digiuseppi
Mercer Morgan CEO and Co-Founder
Sean McMurray
Businessolver, Inc CTO Emeritus
Dr. Richard Deming
MercyOne Richard Deming Cancer Center Medical Director
About Us
Control Your Money
Control With Us!
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Feature List
Add multiple feature items, set different icons or images for each feature and also give custom links if needed.
Key Features
Choose your style from three different layouts and two unique icon background shapes.
Connector Line
Show a connector line between each icon, changes its color and style to fit your unique design.
Custom Styles
Easily customize every aspect of your list from widget styles but also you can give custom colors to each item as well.
What's Next
Our Timeline of Navigation Innovation
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Beta Clients
Recruit 4 to 5 beta clients for product launch in Q2 2026
Alpha Clients
Alpha Client platform testing, Begin broader market launch
Tresting & Feedback
Successfully complete POC trials, demonstrate efficacy and ROI
Global User Total
400
k+
Currencies
0
+
Successful Payments
$
0
B+
Countries Supported
0
The Mission
Transforming the healthcare navigation journey for patients, caregivers, navigators and navigation leaders.
- (515) 779-1318
- hello@blueprintnav.com
- West Des Moines, IA
© 2025 BlueprintNav